What Shoppers Want: How Retailers Can Maximize Holiday Spending The holiday shopping season is officially upon us and retailers are counting on shoppers to show up and spend handsomely. While apparel and electronics are always favorite gift items, what does the...
Merchandise Displays – 7 Tips for Creating Winning Displays What You Need To Do For Effective Merchandise Displays As a business owner, you have just a few seconds to grab a shopper’s attention and, if you’re lucky, a few minutes to influence that shopper to buy...
Visual Merchandisers and Store Designers are striving to appeal to today’s shoppers by creating an awesome in-store shopping experience to compete with the upward growth of online shopping.
Retailers are always focused on driving more in-store sales. How can you bring in more traffic, encourage repeat patronage and increase customer frequency? Here are three great tips for improving your retail sales promotion strategy. 1. Be Local, Be Relevant One size...
A one size fits all strategy for your in-store POP Program activations doesn’t work. Here’s why: Marketers are continuously trying to develop creative and impactful materials that attract shoppers’ attention. From beacons to beeping displays, shoppers are bombarded...